Type
Degree Programme
		Access mode
Programmed
		Length
3 years
		Location
Reggio Emilia
		Language
Italian
		Department
Department of Communication and Economics
		Info
Department: Department of Communication and Economics
Degree class: 
  
    
  
    
      
          
    
  
    
  
   
       
  
 
CFU: 180
Presidente
      
            prof.ssa Silvia Grappi
tel. 0522 523263
silvia.grappi@unimore.it
Delegata al tutorato
      
            prof.ssa Giovanna Galli
tel. 0522 523243
giovanna.galli@unimore.it
Study plan
Teachings
Study plan
Year of study:
              1
          
            	Required
              - 
        												                      	DATA ANALYSIS FOR DIGITAL MARKETING I
                                        
          	6 CFU - 48 hours - First Half-Year Cycle
 
- 
        												                      	ANALYSIS AND PROFILING OF DIGITAL BUYERS
                                        
          	6 CFU - 48 hours - Second Half-Year Cycle
 
- 
        												                      	DIGITAL ANALYTICS
                                        
          	6 CFU - 48 hours - Second Half-Year Cycle
 
- 
        												                      	DIGITAL LAW FOR BUSINESS I
                                        
          	6 CFU - 48 hours - Second Half-Year Cycle
 
- 
        												                      	ECONOMICS FOR INNOVATION
                                        
          	9 CFU - 72 hours - Second Half-Year Cycle
 
- 
        												                      	INFORMATION SCIENCE
                                        
          	6 CFU - 48 hours - First Half-Year Cycle
 
- 
        												                      	ENGLISH A2-B1
                                        
          	0 CFU - 60 hours - First Half-Year Cycle
 
- 
        												                      	E-BUSINESS MODEL AND STRATEGIC INNOVATION
                                        
          	6 CFU - 48 hours - First Half-Year Cycle
 
- 
        												                      	DIGITAL MARKETING STRATEGIES
                                        
          	6 CFU - 48 hours - First Half-Year Cycle
 
OBBLIGHI FORMATIVI AGGIUNTIVI
              - 
        												                      	REMEDIAL DISCIPLINARY REQUIREMENTS
                                        
          	0 CFU - 0 hours -
 
Year of study:
              2
          
            	Required
              - 
        												                      	DATA ANALYSIS FOR DIGITAL MARKETING II
                                        
          	12 CFU - 96 hours - First Half-Year Cycle
 
- 
        												                      	DIGITAL MARKETING AND STRATEGIC PLANNING
                                        
          	9 CFU - 72 hours - Second Half-Year Cycle
 
- 
        												                      	DIGITAL LAW FOR BUSINESS II
                                        
          	12 CFU - 96 hours - First Half-Year Cycle
 
- 
        												                      	COMPUTER SCIENCE
                                        
          	6 CFU - 48 hours - Second Half-Year Cycle
 
- 
        												                      	ENGLISH B1-B2
                                        
          	3 CFU - 24 hours - First Half-Year Cycle
 
- 
        												                      	BRAND AND DIGITAL COMMUNICATION
                                        
          	9 CFU - 72 hours - Second Half-Year Cycle
 
- 
        												                      	INTERNSHIP II
                                        
          	15 CFU - 375 hours - Second Half-Year Cycle
 
LIBERA SCELTA (between 12 and 30 CFU)
                  
      	Year of study:
              3
          
            	Required
              - 
        												                      	DIGITAL BANKING
                                        
          	6 CFU - 48 hours - First Half-Year Cycle
 
- 
        												                      	DIRECT MARKETING
                                        
          	12 CFU - 96 hours - Second Half-Year Cycle
 
- 
        												                      	ENGLISH B2-C1
                                        
          	3 CFU - 24 hours - First Half-Year Cycle
 
- 
        												                      	MARKETING TECHNOLOGIES FOR ECOMMERCE
                                        
          	12 CFU - 96 hours - First Half-Year Cycle
 
- 
        												                      	INTERNSHIP III
                                        
          	15 CFU - 375 hours - Second Half-Year Cycle
 
- 
        												                      	FINAL EXAMINATION
                                        
          	3 CFU - 24 hours -